Why you should let your staff go surfing

21 Dec

We like this approach to management, in fact not enough companies think like this. Yvon Chouinard does and it this approach to business that makes Patagonia a company that people want to work for. The fact that they regularly have 900 applicants for each position within the company is a testament to this. But we at Wake Up! like companies that think differently and are conscious of the environment they inhabit and Patagonia who make climbing gear and outdoor clothing  are one of those companies.

Yvon Chouinard doesn’t have a business degree in fact most of his staff don’t have one either. He prefers to take on people he likes that have an interest in the outdoor life and teach them to be businesspeople rather than the other way around.He likes to break rules and make them work. We like him a lot.

Here are a few of Yvon’s thinkings when it comes to business

  • He employs people who are independent and lets them do what they have to do without any need to supervise.
  • He quite happily sees the benefits of having women in his workplace around 79% of his staff are women. He provides childcare facilities so he can keep his female employees for longer.
  • He tells his customers to buy less. Yes less!! you don’t need a separate pair of shorts for every sporting event. He wants his customers to think with a conscience just as Patagonia do as a company.
  • His staff are friends or Patagoniacs as they are called. He employs people he would like to go to dinner with. “Were surrounded by friends who could dress however they wanted, even barefooted. People ran or surfed at lunch, or played volleyball in the sandpit at the back of the building. The company sponsored ski and climbing trips”
  • He wrote a book called “Let my people go surfing“where he espouses the need to give your staff the freedom to do what they love to do. It makes for a connected and engaged workforce. We love the Patagonia way.
Behind all this is the strength to be able to allow your employees understand that they are trusted to do the right thing.  We spoke about this in the article on X and Y employees. Yvon is definitely a Y employer. If you can trust your staff to complete the tasks they are given then they should be allowed to enjoy the benefits of frisbee when the sun is shining or surfing when the waves are up. The fear is that your staff will take advantage of these opportunities to your detriment. The likelihood whatever you think it is,is probably true. Not only does Yvon trust his employees to do the right thing he also wants to ensure that Patagonia as a company do the right thing.
The Patagonia Mission statement is a testament to this
“Build the best product, cause no unnecessary harm,use business to inspire and implement solutions to the environmental crisis.”
Patagonia creates a happy workplace and it is working towards building a business that thinks with a conscience and also creates a happier world.

We can no longer do business without thinking of the consequences on the world we live in and the people who live here. The time to awaken is now.

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One Response to “Why you should let your staff go surfing”

Trackbacks/Pingbacks

  1. Happy vs sad workers | Thelollipopeffect - July 8, 2013

    […] Yvon Chounaird  head of Patagonia the outdoor lifestyle company is a great believer that if the weather is right and your staff are looking to head out whether it is climbing, trekking or surfing just let them do it. After all his company was built on people being passionate about the outdoors. They will repay you in many other ways. Trust your staff to do the right thing. […]

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